Monday, October 1, 2007

HW: 14 Aplying Graff to Nick Denton

Take and Obsession, Then Feed It!

In addition to the belief that blogs have been increasing significantly over the recent years, Nick Denton also spends a lot of time downplaying the hype of them. As a result, the article tended to be a little confusing because Denton struggled to stick to one side or aspect of his thoughts. For example, Denton made comments to the press stating that he is unsure if there is a real business in blogging when he is actually a blog entrepreneur. However, with this said there was also some convincing information given about blogs. As a result of the interview, I learned that the focus of Denton has been to build up the audience among eighteen to thirty four year old to attract large numbers of them through some of their sites to big media bloggers. In addition, web logs can be a good business that have been growing at about twenty percent a month and over the next five years are expected to aggregate larger audiences and have more of an impact on society, politics, culture, and businesses. In conclusion, blogs will increase within the next few years and may lessen the view of existing newspaper businesses.

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